June 8, 2010; Source: AllAccess.com |
Tim McGraw and Fritos (add chili and Velveeta and you’ve got my favorite midnight snack) are teaming up for charity. The Nashville recording star and his charity, Neighbor’s Keeper, are along with Fritos are planning to donate a total of $500,000 to non-profit organizations in 34 cities throughout his Southern Voice tour.
Neighbor’s Keeper focuses mainly on children’s initiatives and helps fund the work of existing charitable groups. A Fritos spokesperson said that they are all about bringing families together (in a delicious way, I might add) and so is McGraw’s group—a natural fit.
A complete list of the 34 groups benefiting from the partnership can be found here in the Frito press release. If Tim McGraw goes together with Fritos as well as chili and cheese go well with Fritos, well, I’d say there’s a match made in heaven.— Aaron Lester