To Write Love on Her Arms Wins Mashable’s Must Follow Nonprofit

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January 7, 2011; Source: @twloha | The popular suicide prevention organization To Write Love on Her Arms (TWLOHA) was awarded the title of Must Follow Nonprofit at last week's Mashable Awards, a gala celebrating the year's top technology and innovation advancements. TWLOHA's youth focus and influential online presence garnered the organization the support it needed to move to the top of the user-generated list of finalists, past such nonprofit powerhouses as PETA and Human Rights Campaign. Founder Jamie Tworkowski accepted the award last Thursday in Las Vegas.

Long before the Mashable nomination, NBC profiled TWLOHA on the nightly news, and the segment can be watched in the video below.

TWLOHA adds this award to a long list of accolades, from an MTV trophy to celebrity endorsements by Miley Cyrus, Joaquin Phoenix, and Liv Tyler, and winnings in both the Chase Community Giving Contest and the AmericaWants Campaign.

It's clear that TWOLHA knows their audience, from their beginnings on MySpace in 2006 to the announcement on Twitter that they had won the Mashable award – a simple tweet to their supporters saying "we make a good gang."—James David Morgan

  • Jennifer Chesworth

    What is TWOLHA doing right that could be applied in programs preventing violence toward others? Could their winning techniques be used to reach out to people like the boy who just shot Senator Giffords?