PREMIUM CONTENT | What inspires donors to give? This article details the findings of two organizations that tested multiple hypotheses regarding types of causes and online giving platforms.
A “strange bedfellows” email earlier this week caught our readers’ attention.
The marketing platform EveryAction says that thousands of dollars in donations are lost through email misclassification and a lack of attention to deliverability. What’s a nonprofit to do?
RENEWAL NOTICE may get the fundraising envelope opened, but are short-term gains more valuable to long-term donor trust and retention?
This year’s M+R Benchmark Study surveyed 84 nonprofit organizations on their fundraising metrics through social media, email marketing, and online revenue.
This year at NTEN’s Nonprofit Technology Conference, M+R shared some interesting trends in metrics from their upcoming Benchmark Study. Although email list growth is still increasing, growth is much slower than in previous years.
