Carlo Cuesta | This 2014 article by Carlo Cuesta is one of the best we have ever seen on the 21st-century intersection of engagement, dialogue with stakeholders, and brand.
PREMIUM CONTENT | Click the cover image below to read and download the Summer 2014 digital issue of the Nonprofit Quarterly.
Does the nonprofit sector have a brand identity, and if so, how might we build on that?
FROM THE ARCHIVES: Stagnant board committees are almost inexcusable in these times, but they are seldom alone as an indicator of larger problems.
On the one-hundredth anniversary of the first community foundation, the author considers the role such foundations might play in the ever-troubled city of Detroit.
Chao Guo and Gregory D. Saxton | This article discusses how to get and keep the attention of our stakeholders in a noisy world.
Jeanne Bell | FROM THE ARCHIVES:
There is a lot of talk about board members as ambassadors for nonprofits but how do you mobilize this if it does not exist? Here, Jeanne Bell explores the power of brand as an organizing principle for boards, providing three core concepts that can help to structure your consideration of this strategy.
The prevalence of social media provides a perfect opportunity to help reframe a widely misunderstood social issue. But what does meaningful engagement look like in the sphere of social media?
Ruth McCambridge | FROM THE NPQ ARCHIVE: Have you found your nonprofit voice? The 24/7 news cycle, the nature of the political moment, and the transparency and accountability expectations of the public require a radically different approach to nonprofit communications.
From improperly recorded pledges to nonprofit pariahs—there isn’t a question, problem, or dilemma that the Ethicist cannot solve.
