June 4, 2013; National Journal
Writing for the National Journal, Brian Fung reports that a campaign to fund a full-page ad in the New York Times explaining the goals and dynamics of recent Turkish protests has quickly reached and exceeded its goal on Indiegogo. Those who game were able to look at the ad proposals and vote for the one they liked best. (See below for the frontrunner.) They are also currently voting about what to do with the excess money.
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This is a remarkable example of the essence of successful online community building, including fundraising as only one element of the full dynamic.—Ruth McCambridge