Reflections on the Purpose, History and Future of Philanthropy

Editors’ note: This article, first published in print during February-2000, has been republished for Nonprofit Quarterly with minor updates. The most important thing I have learned from 23 years of fundraising is to think big. “Imagination is more important than knowledge,” said Einstein. I think all of us who work for justice stay in this

The Perennial Question of Clean and Dirty Money

Editors’ note: This article, first published in print during April-2000, has been republished for Nonprofit Quarterly with minor updates. I have received several phone calls and emails recently asking about a problem that surfaces at some point in the life of almost every organization. The problem was nicely laid out in the following email: Dear Kim:

Common Mistakes in Building Relationships with Donors (and How to Avoid Them)

Editors’ note: This article, first published in print during June-2000, has been republished for Nonprofit Quarterly with minor updates. The single biggest mistake people make in fundraising is not asking for money. As Millard Fuller, founder of Habitat for Humanity, says, “I have tried raising money by asking for it and by not asking for it,

Planning a Capital Campaign (Part I)

Editors’ note: This article, first published in print during May/Jun 2001, has been republished for Nonprofit Quarterly with minor updates. THREE SMALL NONPROFITS ARE CONSIDERING CAPITAL CAMPAIGNS: An advocacy organization whose annual budget is $150,000 pays monthly rent of $600 for a two-room office with a shared bathroom and kitchen. Their landlord tells them that at

Testing the Feasibility of Your Capital Campaign (Part III)

Editors’ note: This article, first published in print during Sep/Oct 2001, has been republished for Nonprofit Quarterly with minor updates. “But how do we know this campaign will work?” wailed the executive director after a four-hour planning meeting. The goal: A $1 million capital campaign to renovate a recreation center, including installing state-of-the-art solar-powered lights for

Creating a Culture of Fundraising In Your Organization

Editors’ note: This article, first published in print during May/Jun 2001, has been republished for Nonprofit Quarterly with minor updates. Monica, the development director of a small legal services organization, called me recently. She had just received a grant to pay for some board development training with a focus on fundraising. Many of the group’s board

Evaluating Your Individual Donor Program

Editors’ note: This article, first published in print during Jan/Feb 2006, has been republished for Nonprofit Quarterly with minor updates. The following three stories illustrate the importance of evaluation as a tool in developing a healthy fundraising program for your organization. Group X Group X has been raising money from individual donors for several years. At

Considering Legacy Giving

Editors’ note: This article, first published in print during Jan/Feb 2007, has been republished for Nonprofit Quarterly with minor updates. Legacy giving (also called planned giving) refers to gifts that donors plan to be distributed from their estate after their death. These gifts are generally made by long-time, loyal donors who believe in the need of

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