The brilliant New York Human Services Council has just released a second funny video about nonprofit-land. (Its first, “Everyone Deserves a Fair Slice,” debuted a year ago.)

In this latest video, a group of nonprofits compete for a mega-donor’s largesse on a reality show titled The Funder. It is screamingly funny in a dark, painful, and all-too-familiar way.

The cringeworthy shot of one of the alms-seekers telling “The Funder” over drinks about what a great “thought partner” he has become is nothing less than excruciating. The final announcement of the funder’s choice is not to be missed—though you might be able to see it coming. This short series appears to be developing into the nonprofit world’s Silicon Valley, and it is exactly what we all need to begin to check the worst of our behaviors.